Revolt

The goal of this personal project was to push past the limitations I had in modelling which sparked the idea of designing a fictional product for a fictional client based off of one of my personal go to devices, modifying the design and adding a few features to suit the challenge.

The Challenge

REVOLT is launching a new product in their line of portable alternative power and energy devices.

The scope was to showcase the new power pack, highlighting its unique features in less than :60 (seconds).

The product builds on the existing and conventional power storage architecture by incorporating a sustainable solar energy source, making it one of the rare hybrid system there is on the market, ensuring that you always have a reliable power source with you anytime, anywhere.

The Solution

Following several experiments and iterations during R&D, I ended up going in the direction of a dark mood and ambience which compelled me to use lighting and atmosphere to accentuate and pull focus to the product.

I also focused on composition, interesting close up and dynamic shots as well as camera angles to show off the products unique features and add visual interest.

The Choice of a dark mood enabled me exaggerate the contrast when introducing the various vibrant color options the product is currently available in for users to choose from.

The entire spot spanned :47 (seconds) which was well within the requirements of the project.

Sketch/Storyboard

Styleframes